Tuesday, July 20, 2004

I just finished "The Revolution Will Not Be Televised" by Joe Trippi.  It's an account of Howard Dean's presidential campaign (Trippi was his campaign manager) and how the Internet was used to propel Dean from an unknown former governor of a very small state to the front runner (for a time, at least) for the Democratic nomination for president.  I was anxious to read the book since it was the Dean campaign's use of the Internet, especially its Blog, that inspired me to create this Blog for the registry of deeds many months ago.  This book is not the standard post-campaign memoir, for Trippi spends as much time discussing the future of the Internet in politics, government and business as he does the Iowa caucuses.  Some of his advice: "If you aren't responding to customer emails, if you don't have a blog . . . then you're wasting your time on the Net."  So far, so good for the Lowell registry.  But Trippi goes on: "Build a community.  Get people involved.  This is not top-down, one-to-many anymore.  The Internet is side-to-side, up-and-down, many-to-many.  Use it that way.  It's the dialogue, stupid!"  Well, I guess we have some more work to do.  We're already discussing ways to get you, our customers, more involved in our website and, by extension, in how the registry operates.  If you have any suggestions, please send them along by email and please watch for future opportunities to participate in our dialogue.   

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